On Tuesday, Tiger Woods and golf equipment and apparel maker TaylorMade announced an expanded partnership with a new golf accessory line called "Sun Day Red." TaylorMade CEO David Abeles even suggested during the press conference that this is Woods' company and they are just there for support. Tiger Woods is seen in apparel featuring the Sun Day Red logo. Tiger Woods' new Sun Day Red logo. Business Insider reached out to TaylorMade, Nike, and representatives for Woods.

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Persons: —, Tiger Woods, TaylorMade, Woods, Forbes, Josh Gerben, Gerben, Tiger, Tyrone Walker, David Rumsey, David Abeles, Abeles, Ben Jared, Jon Rahm, Michael Jordan, Serena Willams, LeBron James, Rory McIlroy, Jamie Squire, Keyur Khamar, Djansezian Organizations: Service, PGA, Nike, Business, Hunt & Hunt Lawyers, Sun, Ventures, TaylorMade Lifestyle Ventures, Taylor, Inc, Front, Callaway, Gatorade, Woods Locations: Los Angeles, TaylorMade, Australia, San Clemente , California, Carlsbad, Woods